BEST ECO-FRIENDLY MARKET LAUNCH

Rewards innovative, eco-friendly initiatives surrounding the market launch of a product: packaging, merchandising, retail, etc.

 

COMPETITION GUIDELINES
Entries will be assessed based on five criteria, which will be scored from 1 to 4, 1 being the lowest mark and 4 the highest.
Entries should be supported by measurable facts and figures.
Supporting documents or pictures may be uploaded but are not compulsory.
Responsibility and sustainability towards the environment and mankind are essential to win this award.

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Name*
Postal address*

In less than 10 lines, summarize your project and the context in which you developed it.

The evaluation will relate to your ability to demonstrate the level of cohesion between your eco-friendly market launch and the brand's personality (positioning, values, image, target audience, etc.). Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The evaluation relates to your ability to demonstrate your eco-friendly vision’s respect for and cohesion with the entire value chain. Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The evaluation relates to your ability to demonstrate the level of innovation of your project: is it different and does it disrupt the forces of the existing market? Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The evaluation relates to your ability to demonstrate the existence and relevance of your educational approach to your various target markets (professionals, consumers, journalists). Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The CSR impact of your The evaluation will relate to your ability to demonstrate your initiatives in terms of Corporate Social Responsibility (CSR): as it relates to humanity and the environment. Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

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