Your application

Categorie

Best eco-friendly market launch

The category

The V d’Or will be awarded to changes implemented (packaging, merchandising, retail, etc.) by a brand of wine or spirits that generates the most positive impact for people and/or the environment.

Voting

The V d’Or panel will pay particular attention to:
• The consistency of your solution
• Originality and innovation compared with existing solutions
• Your vision of the entire value chain
• The educational resources leveraged to explain and support the change
• The positive impact(s) of your solution for people and/or the environment
Any supporting document must be truthful with sources.

Candidates are assessed based on five criteria, on a scale from 1 to 4. ‘1’ indicates an initiative that does not meet or only just meets the criteria.

Criterion 1 – Consistency
Criterion 2 – Originality & innovation
Criterion 3 – Vision of the entire value chain
Criterion 4 – Educational resources
Criterion 5 – CSR impact

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Name*
Postal address*

In less than 10 lines, summarize your project and the context in which you developed it.

The evaluation will relate to your ability to demonstrate the level of cohesion between your eco-friendly market launch and the brand's personality (positioning, values, image, target audience, etc.). Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The evaluation relates to your ability to demonstrate your eco-friendly vision’s respect for and cohesion with the entire value chain. Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The evaluation relates to your ability to demonstrate the level of innovation of your project: is it different and does it disrupt the forces of the existing market? Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The evaluation relates to your ability to demonstrate the existence and relevance of your educational approach to your various target markets (professionals, consumers, journalists). Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The CSR impact of your The evaluation will relate to your ability to demonstrate your initiatives in terms of Corporate Social Responsibility (CSR): as it relates to humanity and the environment. Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

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Consent policy*
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