Hong Kong

WOW! Hong Kong
World of Organic Wines
and Spirits

An area at Vinexpo entirely dedicated to the international organic and biodynamic wine and spirits, created to meet the current trends of the wine and spirits sector.

WOW! is the opportunity for exhibitors to participate in a large international event, and for visitors, to share a true sensorial experience with passionate wine producers in a warm atmosphere.

The worldwide boom of the organic trend is confirmed with a growing market share of organic products in all categories of wines and spirits.


buyers were looking for organic or biodynamic products during Vinexpo Hong Kong 2018


of the WOW! Vinexpo Hong Kong 2018 exhibitors were satisfied or very satisfied with their participation in Asia


According to IWSR, the consumption of organic wines should rise by 9.2% from 2022

7.8 million hectoliters

The organic wine market should reach 7.8 million hectoliters by 2021, according to Mark Meek, IWSR CEO


The scenography and location of the WOW! concept make it easily identifiable and inescapable. Situated at the heart of the show, the area features a design concept centred on tasting tables to reflect the values of these artisan wine-makers. Producers exhibit on identical tasting tables, so that tasters can focus on the product, its history and specificities.

62 producers exhibited at WOW! Hong Kong 2018

Among them, 49 were new exhibitors at the show. They came from 11 different countries: France, Italy, Spain, Argentina, Australia, Chile, Romania, Singapour, South Africa and the United Kingdom.

Every kind of products could be found: still wines, sparkling wines, spirits…


Andrea LOTTI

Managing Director LECHBURG WINERY

Our first international order was signed at WOW! Vinexpo Hong Kong 2018.



Diverse presence of all relevant opinion leaders and importers of the Asian wine trade.

Jean-Philippe LECA


A location in the heart of Asia, a great exhibition centre and a high quality of Vinexpo services.

Laura BRET

Export Manager ALTA ALELLA

Very professional event, buyers come from all Asia.


Regional Director Asia Pacific LEVIN WINES

Very well organised, the most important exhibition in Asia.