BEST BRAND EXPERIENCE

Rewards innovative, eco-friendly initiatives surrounding the market launch of a product: packaging, merchandising, retail, etc.

 

COMPETITION GUIDELINES
Entries will be assessed based on five criteria, which will be scored from 1 to 4, 1 being the lowest mark and 4 the highest.
Entries should be supported by measurable facts and figures.
Supporting documents or pictures may be uploaded but are not compulsory.
Responsibility and sustainability towards the environment and mankind are essential to win this award.

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Name*
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In less than 10 lines, summarize your project and the context in which you developed it.

The evaluation will relate to your ability to demonstrate the level of innovation of your branding experience and the way in which it successfully disrupts the market. Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The evaluation will relate to your ability to demonstrate the level of cohesion between your branding experience and the brand's personality (positioning, values, image, targets, etc.). Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The evaluation will relate to your ability to demonstrate the quality of execution of all the elements implemented to solidify this brand experience with the end consumer. Justify and provide documentation that you feel is relevant in illustrating this choice.Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The evaluation will relate to your ability to prove the extent to which your branding experience and its data are relayed by various target groups (journalists, professionals, consumers). Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.

The evaluation will relate to your ability to demonstrate your initiatives in terms of Corporate Social Responsibility (CSR): as it relates to humanity and the environment. Justify and provide documentation that you feel is relevant in illustrating this choice.
Max. file size: 40 MB.